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Salesmanship 101 -- Cold Calling & Other Sales Skills

  • 08/08/2008
  • 7:00 PM
  • Science Lecture Hall 101 at Orange Coast College, 2701 Fairview Rd., Costa Mesa

As an inventor, one of the key abilities you'll need in order to be successful is that of salesmanship.  Even if you're planning on licensing your invention to another company (to have them sell it to the final customers), you'll still need to be able to sell your idea to the company before they'll license it.  Nothing happens in an organization until somebody sells something, and Aaron McGushion will be speaking the key sales techniques inventors will need in order to move your product forward, either through licensing or by starting a company.

About the speaker:

Aaron McGushion is a registered patent agent, and has a background in mechanical engineering, first working as a design engineer in the semiconductor and aerospace industries, taking ideas from the initial concept to the finished product.  Afterwards, he worked with General Electric Energy as a research engineer, working on a variety of new technology projects involving pollution control and measurement.  Additionally, he is an associate professor of physics at Santa Monica College and writes search opinions for international patent applications.  For five years, he was a salesman for various industries, and still actively incorporates sales techniques in every aspect of his business as a patent agent and an inventor. 

Registration starts at 7:00 P.M. and the seminar starts at 7:30 P.M. and lasts about 90 minutes. Refreshments are served in the lobby at 9:00 P.M. where you can network with other inventors.

Door fees are $10 for non-members and $5 for members. Parking is free.

From I-405—exit Fairview Rd. and drive south to Merrimac Way. Turn right and drive to Lot E (5th driveway on the right). Walk to the front of the Lewis Center (large brick building). The Science Lecture Hall is just across from the Lewis Center main entrance.

From I-55 southbound—exit right onto Fair Drive westbound. At third traffic light, make a right onto Fairview Road northbound, at Merrimac Street westbound make a left turn and go to Parking Lot E. 

Map of Orange Coast College: 2701 Fairview Rd Costa Mesa, CA 92626, US
Use this map to get to Orange Coast College, but you'll need the OCC map below to find the location on campus.

Map to Orange Coast College (Meetings are held in Building 40 on this map, park in Lot E)

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